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Fear of Change

Posted on Apr 3, 2007 - 1:41PM

I find it funny that people/fitness centers/personal trainers still fear change. In an industry that is growing every single day many still stick to the "status quo." What part of us is so afraid of change that we stop our growth because of what will happen on the other side. Any time we consult we run into the same things over and over again. Not enough personal trainers, not enough revenue per trainer, no sales process, scrap paper leads, etc. However, when we give our advice gyms/personal trainers still say "you can't do it that way" or "thats not the industry standard." We reply "you are right it is not!" Who are these all knowing fitness "beings" that said "you have to do things this way or else!" Or else what?

I challenge every person who reads this blog to go off the beaten path and find success there. Most of the information being followed was put together by a group of scientists that have nothing better to do than write a book on the Q angle of the knee and how it relates to the increased ACL tears in women. Their interpersonal skills are so poor they couldn't do anything else because no one would pay them! This results in a set of standards that correlates with this subset of problems. Now we have paralized ourselves into thinking that we cant do squats below 90 degrees or something of that nature. When you do the research (some hard to find) you will see the knee is an amazing joint. There are actually tribes in Africa that crouch all day long with no knee problems whatsoever. Can the experts explain that to me? My guess is no. What did the world do with out personal trainers for the years leading up to the 80 and 90's? I'll tell you they just worked out!

Now Im not saying dont educate yourself, what Im saying is be careful on what you deem as a "rule" to follow. Listen to you clients, get them in touch with their body and what it is telling them. The best advice Ive ever gotten was from our mentor Randy Humola and he said "look at what almost every trainer in the industry does and do the opposite" what he was telling me (and it took me a few years to figure it out) was personal training is a product. You can deliver the average product (like most trainers) a sit down consultation/assesment or you can get to work and give them an experience. Would you buy a car with out driving it or just off of the specs the sales person gave you? I know i wouldn't but trainers ask people every day to do just that. Let me tell you what is wrong with you and how i can fix it instead of showing you. Change this about yourself and you are one step ahead of every trainer out there.

p.s. don't get a certification you cant put to use in an everyday manner

mark leeling


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